Dr. Bronner’s drbronners

Dr. Bronner’s drbronners品牌介绍

大名鼎鼎的Dr.Bronner's是美国十大天然有机品牌之一，提倡使用天然无污染的有机植物原料，反对使用会对环境造成污染的化学原料和动物油脂。在美联社、华圣顿邮报、Vogue时尚杂志等媒体上都曾被推荐，连彩妆大师BOBBIBROWN也是它的拥护者。品牌历史：Dr.Bronner’sMagicSoapsaresynonymouswithOld-Worldqualityandtime-honoredsimplicity,whichcanbetracedbacktothefamily’sGerman-Jewishsoapmakingtradition.Bornin1908toaJewishfamilythathadbeenmakingsoapsince1858,EmanuelBronnerwasthethirdgenerationcertifiedasamaster-soapmakerundertheguildsystemofthetime.In1929,hebroughthisformulasforhigh-qualityliquidandbarsoapstoAmerica,startingDr.Bronner’sMagicSoapsinitscurrentformin1948.Renownedfortheirquality,versatilityandeco-friendliness,Dr.Bronner’sMagicSoapsenjoyedasmallbutloyalfollowingintheearlyyears.Inthelate1960s,however,soapsalesstartedtoexplode,duetotheunsurpassedecologicalqualitycombinedwithDr.Bronner’surgentmessagetorealizeourtranscendentunityacrossreligiousandethnicdivides.Word-of-mouthsoonmadeDr.Bronner’stheiconicsoapofthatera,andinthedecadesthatfollowedthesoapsspreadintoeveryhealthfoodstoreintheU.S.andthenintothemainstreamaswell--winningoverfansfromallwalksoflifeonthewaytobecomingthenumber-one-sellingnaturalbrandofsoapinNorthAmerica.The4thand5thgenerationsoftheBronnerfamilywhorunthecompanytodaycontinuetomakeourunsurpassedsoapswithcareandintegrity.2008marksboththe60thanniversaryofDr.Bronner’sMagicSoapsinAmericaandthe150thanniversaryofourfamily’sfirstsoapmakingactivityinsouthernGermany.Westrivetohonorourheritagewithprogressivebusinesspractices,whiledevotingprofitstoworthwhilecausesandcharitiesworldwide.其创始人是Dr.E.H.Bronner，这里是该创始人的简介：EmanuelBronnerwasathirdgenerationmastersoap-makerfromanorthodoxJewishfamilyinHeilbronn,Germany,wherehewascertifiedasamastersoap-makerundertherigorousguildsystemofthetime.Hewastheheirtothefamily'ssoapfactoryandbusiness,butrebelledagainsthisfatherandcametotheUnitedStatesinthelate1920's.AftertheNazisnationalizedthesoapfactoryin1938,hisparentsandmostofhisfamilydiedintheHolocaust.Dr.BronnerinitiallyworkedasaconsultanttovarioussoapcompaniesintheU.S.However,mostsuchcompanieswereconvertingtothecomplicatedsyntheticsurfactantformulationsthatcomprisemodernbodycareproducts,sohestruckoutonhisowninthelate40's.Hisecologicalcastilesoapsandmessageofpeaceresonatedpowerfullywiththecounter-cultureofthe60'sand70's,andhebecameaniconofthetime.Dr.Bronner'sessentialvisionandphilosophywerebornoutofthefateofhisfamilyandtheHolocaust,andareemphaticthatweareallchildrenofthesamedivinesource:peoplemustrealizethatweare"All-One!,"andthattheprophetsandspiritualgiantsoftheworld'svariousfaithtraditionsallrealizedandsaidthis.Dr.Bronnerwasalsogroundedinapowerfulecologicalconsciousness,andthesoapswereanextensionofthissimple,naturaland100%environment-friendly.Dr.BronnerpassedawaypeacefullyonMarch7,1997,amidstfamilyandfriends.WhilewedisagreewithDr.Bronneronsomeidiosyncrasiesinhisphilosophy,wereverehimforhiseffortstounitehumanityandhisexhortationstoleadamoreresponsiblelifeinrespecttoourenvironmentandeachother.Wecontinuetomakewithcareandintegritythefineecologicalsoapsourcustomershavelovedandlatheredwithfor50years,andwenowmakeoursoapswithallcertifiedorganicoils,certifiedundertheUSDA’sNationalOrganicProgram.Weshareourtime,profitsandenergywithourworkersandworthwhilecausesworldwide.